By Jeff Tomaszewski, Chief Life Transformer
With MaxStrength Fitness’s exclusive program, you can have the body you’ve always wanted in just 20 minutes a day, twice a week. But you’ve got to be willing to work. As founder of MaxStrength Fitness in Westlake, I don’t pull any punches about exercise. My unconventional view of exercise programs is that productive exercise must be an ultra-intense stress, yet too much stress can be counterproductive. It’s one more burden in your life, so we like to prescribe the minimum amount of exercise that produces the greatest effect.
The MaxStrength program is based on pushing the muscles to failure—to the point where they can do no more—in a condensed period of time. It is specifically geared for busy professionals who don’t have a great deal of time to spend in the gym. More important than the time spent doing the program is its effectiveness. We get results in a fraction of the time most people spend at the gym.
Compared to people working out at a regular gym several hours a week, MaxStrength can produce more results with far less time commitment. The business executive who gets paid for his or her time understands the cost-to benefit-ratio of our program. This program is going to free up a lot of time. Those 20-minute sessions aren’t easy. I don’t kid people into thinking this is fun. This type of exercise may be the most brutally hard work you are ever going to do. But it’s safe and we’ve found that any person can do it—from the professional athlete to the 85-year-old woman with a hip and knee replacement. Most exercise programs are based on doing more volume, which eventually hits a point of diminishing return.
The problem with the traditional thinking is that the more you do, the more your intensity starts to suffer. You can’t run five miles with the same intensity with which you run one mile. My concept was to find ways to maximize the intensity and concentrate the effort on exercise.
Most MaxStrength clients are not interested in bodybuilding. But like most young body builders, I hit the gym to lift weights religiously for at least a couple hours a day, sometimes as many as seven days a week while in high school. Once I started college and work, my concept of time management changed. I realized that I wanted to get the benefits of exercise, but it wasn’t practical to put in all of that time. The bodybuilding trophies on display in our reception area are proof of our programs effectiveness.
This type of exercise may be the most beneficial work you are ever going to do and the time to get started is right now. Our program is based on research done at the University of Florida Medical School conducted in the early 1980s by fitness expert Ken Hutchins for a Nautilus Osteoporosis study. He later developed proprietary resistance equipment that stresses the muscles into failure during a short, but grueling period of 90 seconds to three minutes. Unlike the loud jock mentality and the screaming associated with gym training, our exercise environment is distraction-free. We keep the studio at 65 degrees to keep the body cool and we have no mirrors, no music, and no shouting. It feels more like a doctor’s office than a gym. The program at MaxStrength begins with a free initial consultation that lasts about one hour. Along with the exercise, MaxStrength offers a variety of nutrition counseling programs.
MaxStrength Fitness is located in Westlake at 2211 Crocker Rd. You can call 440.835.9090 or go to
www.maxstrengthfitness.com for more information or to request a complimentary initial consultation and demo workout to experience this unique system for yourself! Plus you can view testimonials from a variety of clients who are high performers in the greater Cleveland area just like YOU!
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